Viaplay and the Elite Ice Hockey League (EIHL) have introduced that beginning 1 November, the Premier Sports activities Elite League might be rebranded because the Viaplay Elite League. The change follows Viaplay’s latest acquisition of Premier Sports activities.

This season, Viaplay will present stay EIHL league video games in addition to the rebranded Viaplay Problem Cup remaining and the Viaplay Playoffs weekend.

The primary stay match on Viaplay following the rebranding is on 9 November from the Utilita Area Sheffield, because the Sheffield Steelers host Coventry Blaze.

Viaplay launched within the UK on 1 November and affords UK viewers a singular mixture of stay sports activities, Viaplay Originals and curated third-party content material. All Premier Sports activities pay-TV and free-TV channels have obtained Viaplay branding from the identical date.